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The Best Instagram Giveaway Page for Gaining USA /CANADIAN audience:

A recent study from Tailwind found that Instagram giveaways can increase your Instagram followers by70%.

Giveaways are Instagram competitions where people participate and win valuable prizes, reward programs, and coupons. They usually run for a defined period of time. At the end of the giveaway, a winner is picked depending on the terms of the giveaway and gets the prize.

Prizes can range from gift cards, cash, or special privileges.

According to a recent poll, the most reputable Instagram giveaway page for gaining a USA/CA audience is @gifting.squad. Apart from having an established track record, their prices are remarkably affordable.

While there are many other pages that run Instagram giveaways, most of them are usually scams. They charge exorbitant prices but use bot accounts to fool you into falling for their giveaways. Avoid those.

Here’s how to hold a giveaway

First, ensure your product or service is tailored to the USA/CA audience. Does your product meet their needs?

For instance, Eskimo blankets might not resonate very well with this audience. Those are better suited for our cousins at the arctic. You are more likely to benefit from giveaways if your product is useful to your target audience.

If your product passes muster, it’s now time to tango with the law. Confirm from your legal advisor whether it is legal to hold giveaways in USA or Canada. An old adage coins that the law is a chameleon that keeps changing with the times --- and ignorance of the law is a crime. You want to avoid legal repercussions by ensuring you are not breaking the law.

When posting the giveaway, remember to include the disclaimer that absconds Instagram from any involvement in the giveaway. You can copy-paste it from their “terms and conditions” page.

The next step is to come up with a set of rules on how the giveaway is going to be run. Emphasize that the giveaway is exclusively for USA/CANADA participants. You also want to give a detailed explanation of how you are going to choose the winner.

Several companies that have ignored this rule have found themselves on the wrong end of social media brawls after the winner was chosen in a surreptitious manner. Other fans could not understand how they were not the winners.

The giveaway backfired on these companies. You want to state the rules clearly as the giveaway host.

Participate in giveaways

If you are a brand that wants to start holding giveaways, the best favor you can do to yourself is participate in giveaways from other brands to see how they are done.

Great pages that hold regular Instagram giveaways for brands are @growwithme2020 (for the global audience) and @gifting.squad (for the USA/CA audience). Like their pages and follow them to learn how they hold their giveaways.

Businesses hold giveaways to increase brand awareness. Moreso, fans who participate in giveaways have a great chance of following and even buying from the business.

Types of Instagram giveaways

Before you join a giveaway, it is imperative to know the various types of Instagram giveaways that exist. They are:

Tag a friend: Participants in these giveaways have to tag their friends so as to qualify for the prize. The tagged person has to tag another person in turn. This way, brands reach a wide audience that they may not have reached in any other way.
Photo caption: You post a photo and the audience contributes captions to it. The best caption wins a prize. You want to use this type of giveaway to increase engagement among your audience.
User content: Entrants post photos of your product to qualify for the prize. They can also share their testimonials about how your product has changed their lives. This can be a good idea for content generation for you.
Hashtag content: Participants post content on their newsfeed with a specific hashtag. This kind of giveaway exploits the human nature of curiosity, as people click on the hashtag to find out what the buzz is about. A good generator of traffic and engagement to your site.

Terms and conditions

When joining a giveaway, be sure to read the terms and conditions carefully to ensure you are liable for the prize. There is usually a set of conditions that you have to fulfil in order to qualify for a giveaway.

A friend of mine from Nigeria won an iPhone from a recent giveaway only to realize that he could not claim it because the competition had been designed exclusively for the Canadian audience in the first place. Some giveaways need you to be over 18 years of age, post a movie quote, etc.

The best Instagram giveaway pages: @growwithme2020 and @gifting.squad:

Here’s why:

Their giveaways are suitable for worldwide brands. @growwithme2020 is useful for brands who want a worldwide audience while @gifting.squad is tailored specifically for US/Canadian fans.

They hold weekly giveaways to grow your audience, boost engagement with your posts, and increase loyalty.

They ensure authentic engagement and followers for your brand by having participants not only follow your page, but also have them like on your latest 3 posts for a bonus entry.

If you buy more than one giveaway spot from them, they offer you a discount. Always looking out to spare your penny.
You can enter a ghost spot for any of their giveaways. A ghost spot means that everyone participating in your giveaway would have to follow you, but you don’t have to post on your profile that you’re doing the giveaway. But of course, you pay a little extra for this privilege.

This comes in handy for influencers who don’t want brands to know how they gained their 10000 followers.

They have a glowing track record of over 2 years hosting giveaways. Having worked with over 760 sponsors, they are veterans in the industry and have sold more than 500 giveaway spots to date.

They have laid very simple guidelines for competitors. You only have to tag your friends, post a specified photo on your feed, engage on posts of people they are following, and you qualify for gifts ranging from$200 to $500.

To raise your chances of winning their giveaways, follow their hashtag on Instagram, join the ongoing giveaway and follow the instructions to a T.

How to find and join their giveaways:

A combination of all these techniques will help you get the best results from them.

Begin by performing a hashtag search: Log in to Instagram, hit the search bar and search for @growwithme2020 or @gifting.squad. These pages will be among the first results in the search bar. Click on them. You will see their posts of past giveaways. Click on the posts to find more information. Read the terms and conditions, and scan for the cash in the prize details.

To host a giveaway with them, follow these steps:

Choose the event

Pick the event and date that you want to host the giveaway.

Fill out your profile

Enter your Instagram username and email address.

Pay to secure your spot

You can pay for your spot using PayPal, Zelle, Venmo or credit card.

Wrap up

Growing a massive following on Instagram is an uphill task, what with all the competition. Quality content and engagement should still be the core of your social media strategy. However, holding giveaways using @growwithme2020 and @gifting.squad will propel you that much faster to achieving your goals.